top of page
ethnic newborn baby doll with afro hair
Sincerely Sheila - Improving Mental Health with reborn life like dolls baby dolls.
description of who can benefit from using dolls

​​​Sincerely Sheila, formerly ITs A Doll, a company based in London UK makes, sells and leases ethnic and caucasian reborn lifelike baby dolls to use as a calming nurturing aid.  Our dolls are hand painted making them unique.  Instead of painting on canvas we paint on vinyl shaped doll limbs and the result is a piece of art you can hold, as a comforter. Our dolls are designed to appeal to adults, any ethnicity. 

Information on lack of blacks dolls in UK

Upcoming Events

Junior Bogle.jpg
The Association of Black Psychologists (UK Abpsi)
IMG-20241107-WA0013.jpg

Feedback

Photo of Hayley holding baby doll

I started doing research and cried reading your story as Im bipolar south african coloured grew up in apartheid and immigrated to australia and never identified with people here. I have her as Xanthe or Xeekie (boy). It's women like you who we should all look at and see ourselves as beautiful too. You are beautiful and talented and this baby is the first african baby I know of here and her owner loved her but said sadly she had bills. I'm obssessed with her hands her haaaaair just everything. My Mum loves her and says that is an african boy like you are african hayley lol, xoxoxo

​

(Hayley runs a reborn mums group in her city and advocate for miscarriage loss as well as dolls of colour).

IMG_20241120_093003_edit_37892172871820_resized_20241120_043412344.jpg

Last night I attended the Lewisham Business Awards and although I didn't win it was a fantastic experience to take part and connect with fellow business owners. I want to extend my heartfelt thanks to everyone who took the time and voted for me. I remain committed to serving our community, healing hearts and minds, and continuing our journey together.

Sincerely Sheila signature
bottom of page